The first and main persuasive technique I used was a celebrity endorsement. I actually searched it up and Bill Gates is a major advocate for the Common Core, and the quote was really one of his. (I wanted to make sure I didn't have any libel on my cover.)
The second technique that I used was the bandwagon approach when I said that everyone feels like it is a good thing to be able to read for information. What I mean by this is that too often, students can interpret Shakespeare but they can't read their taxes (this is especially true in my case), so I feel like teaching students to read and interpret informational text is a great thing.
The last persuasive approach was the emotional approach with trying to enact some fear in students being failed.
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